Situation :
We were asked to market and sell an active 10 Bedroom Guest House/large family home in East Worthing. The property had been marketed by another agent for 7 months prior to Aspire Residential being asked to assist with the sale. In our view, it had not been promoted effectively given its potential.
Action taken : - Given the size and potential of the property, we took a number of actions to market and promote it to as wide a range of potential buyers as possible. The strategy included a review of the current use of the property as a guest house, an analysis of potential alternative markets and how to maximise the return to a buyer and the value for the vendors.
We concluded that a change of use of the property to a HMO (housing in multiple occupancy) was likely the best strategy as there was a limited market at the time for selling a guest house as a going concern. It was also unlikely that a family would consider such significant property in the town centre as a residential home. We assisted the sellers throughout the process of applying for a change the use of the property and approval was received in just 6 weeks from the application date.
Result : - We managed to secure 11 viewings and received two offers for the property, with one offer being accepted and successfully completing.
Feedback from client :
"Highly Recommend, Excellent Communication, great group of people, very helpful. Would recommend without any delay. Our property was large and unique and was hard to sell, however Aspires efforts lead to a successful sale despite difficult conditions. The best we ever dealt with. Thanks to Mike and the team."
